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title: How does it work?
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1. [Atom](https://support.atomco.au/migration?hsLang=en)
2. [Intro to Atom](https://support.atomco.au/migration/intro-to-atom?hsLang=en)
3. [How Atom works](https://support.atomco.au/migration/intro-to-atom?hsLang=en#how-atom-works)

# How does it work?

Think of Atom as a free marketing tool for you and your business! Atom can get your product profile and details to a larger audience network through websites and portals, so more consumers will see your product, and potentially book it.

It’s a great way for tourism operators with limited promotion budgets to publicise their services. An Atom profile for your business will provide valuable exposure.

Your profile will feature on your RTO's consumer website (and app if applicable) It will also feature on Tourism Australia’s website, australia.com, as well as other distributors which can be found on the Atom website.

These websites may engage in digital marketing activity from time to time which as a result, can influence increased exposure to Atom profiles.

*-![Australia](https://support.atomco.au/hs-fs/hubfs/Australia.png?width=688&height=457&name=Australia.png)*

- [Intro to Atom](https://support.atomco.au/migration/intro-to-atom?hsLang=en#main-content)

    - [How Atom works](https://support.atomco.au/migration/intro-to-atom?hsLang=en#how-atom-works)
    - [Benefits of partnering with Atom](https://support.atomco.au/migration/intro-to-atom?hsLang=en#benefits-of-partnering-with-atom)
    - [Getting Started...](https://support.atomco.au/migration/intro-to-atom?hsLang=en#getting-started)
- [Account Settings](https://support.atomco.au/migration/account-settings?hsLang=en#main-content)

    - [Creating an account](https://support.atomco.au/migration/account-settings?hsLang=en#creating-an-account)
    - [Managing your account](https://support.atomco.au/migration/account-settings?hsLang=en#managing-your-account)
    - [Managing users and access](https://support.atomco.au/migration/account-settings?hsLang=en#managing-users-and-access)
- [Profile Help](https://support.atomco.au/migration/profile-help?hsLang=en#main-content)

    - [Creating your profile](https://support.atomco.au/migration/profile-help?hsLang=en#creating-your-profile)
    - [Managing your profile](https://support.atomco.au/migration/profile-help?hsLang=en#managing-your-profile)
    - [Optimising your profile](https://support.atomco.au/migration/profile-help?hsLang=en#optimising-your-profile)
    - [Distributing your profile](https://support.atomco.au/migration/profile-help?hsLang=en#distributing-your-profile)
- [Distributor Help](https://support.atomco.au/migration/distributor-help?hsLang=en#main-content)

    - [Trialling Distribution](https://support.atomco.au/migration/distributor-help?hsLang=en#trialling-distribution)
    - [Onboarding as a new Distributor](https://support.atomco.au/migration/distributor-help?hsLang=en#onboarding-as-a-new-distributor)
    - [Understanding Atom's Content](https://support.atomco.au/migration/distributor-help?hsLang=en#understanding-atoms-content)
    - [Mangaging your Distribution Subscription](https://support.atomco.au/migration/distributor-help?hsLang=en#mangaging-your-distribution-subscription)
- [Destination Managers](https://support.atomco.au/migration/destination-managers?hsLang=en#main-content)

    - [Managing your Members](https://support.atomco.au/migration/destination-managers?hsLang=en#managing-your-members)
    - [Curating Destination Content](https://support.atomco.au/migration/destination-managers?hsLang=en#curating-destination-content)
    - [Training and Engagement](https://support.atomco.au/migration/destination-managers?hsLang=en#training-and-engagement)
- [Policies & Documents](https://support.atomco.au/migration/policies-documents?hsLang=en)
- [Fix a Problem](https://support.atomco.au/migration/fix-a-problem?hsLang=en)

- [Default HubSpot Blog](https://read.atdw.com.au/blog)

[![australian tourism data warehouse logo](https://support.atomco.au/hs-fs/hubfs/STO%20%26%20Distributor%20Logos%20-%20%20Greyscale%20(2).png?width=500&height=300&name=STO%20%26%20Distributor%20Logos%20-%20%20Greyscale%20(2).png "australian tourism data warehouse logo")](http://atdw.com.au)

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